Marketing Strategy of Volkswagen

The Sustainable Competitive Advantage of Volkswagen Rugraff (1) stated that the global automobile industry has been suffering from unsteady competitive advantage for the last three decades due to changing the choice of the customers, market rivalry, outsourcing technological development, a new division of labor and increasing oligopolies nature of global component suppliers that generated new business opportunity and welcomed new entries.Advertising We will write a custom research paper sample on Marketing Strategy of Volkswagen specifically for you for only $16.05 $11/page Learn More As a result, the automobile industry players looked for their competitive advantages on environmentally friendly technology and their internationalization through intensive investment in abroad while Volkswagen explored its competitive advantages through its expansion in the emerging market with 53% foreign employment and 76% of its revenue generated from foreign sales. Acc ording to the Volkswagen Group (7) the company’s green mobility, eco-friendly production processes, continuous effort to develop resource efficiency, 62 production facilities all over the world, characteristic global labor relations including its brand image and prolonged culture have provided the company with stability and a clear competitive advantage than its competitors. The company added that the appropriate utilization of competitive advantages provided the company huge opportunity to uphold its ecological principles, brand image, introduction of attractive vehicle models with low emissions targets, strong position in the global market, low fuel consumption, responds to the customers needs, and to fulfill the cost target of the regional customers. Das Auto (3) added that German-engineering, strong resale values, fuel-efficiency safety, clean technology, carefree maintenance program covered by the total cost of ownership have generated further competitive advantages that provided the customer excellence, operational excellence for all brands, product-excellence with a variety of models, location excellence through local distributors and the customers identified it as a symbol of their dignity. Growth Strategies of Volkswagen Volkswagen Group (11) added that its growth strategy has based on gorgeous vehicles that plead the customers all over the world meeting different regional requirements linked with their cost targets through it innovation, quick implication, and improved efficiency with huge brands that facilitated the company at an unparalleled position in the global market. Here the paper analyzed its growth strategies.Advertising Looking for research paper on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Market Penetration Strategy Wen (52) pointed out that the market penetration strategy of Volkswagen Group has organized with three different modes, such as, Acquisition and Green field, Joint Ventures Strategic Alliances with the local companies and Foreign Direct Investment in the emerging markets and the company has long evidence to practice all three strategies where they feel appropriate. At present, the company holds at least seven famous brands and all of the brands have experienced successful acquisition Volkswagen starting from 1964 to 1998, later on, the company has taken cautious measures for further investment and condensed its acquisition activities shifting to the foreign direct investment and strategic alliances through the joint venture. Market Development Strategy The Times of India (1) reported that the global giant of Automobile manufacturers Volkswagen is a multinational carmaker in Europe has aimed to turn itself at the top of all automaker by 2018, through its market development strategy to address such challenges. The marketing team of Volkswagen has focused on the further innovative approach of market development through communication s and advertising to all prospective markets. For instance, Volkswagen in India has introduced itself as a landmark automaker by its digitalized marketing campaign and introduced first talking newspaper using light-sensitive chips, while the readers turned the pages of the newspaper that readers regarding the products of Volkswagen, such digitalization has provided the company huge brand awareness measured at 38% to connect with customers. Product Development Strategy The Alternative Mobility Department of the Volkswagen Group has engaged to develop the conceptual framework for strategic product development keeping its close observation to the international and regional market integrating with new technologies, research, market trend and competitors analysis that brings future success by meeting customers demand while the product diversification strategy acts as an integral part of this strategy. Works Cited Das Auto. Volkswagen of America Corporate Fleet Sales. 2010. Web.Advertisin g We will write a custom research paper sample on Marketing Strategy of Volkswagen specifically for you for only $16.05 $11/page Learn More Rugraff, Eric. The new competitive advantage of automobile manufacturers. 2011. Web. The Times of India. Marketing Solutions: Volkswagen India Case Study. 2011. Web. Volkswagen Group. Sustainability Report 2010. Web. Wen, XiaoFeng. The Investigation of Volkswagen’s Entry Strategy in China’s Car Market. 2007. Web.. This research paper on Marketing Strategy of Volkswagen was written and submitted by user Tombstone to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Free Essays on The Great Gatsby-the Color Green And White

Color symbolism is really popular in novels written during the 1920's. One such example is Scott Fitzgerald's novel The Great Gatsby. There is much color symbolism in this novel, but there are two main colors that stand out more than the others. The colors green and white influence the story greatly. Green shows many thoughts, ideas, attitudes, and choices that Gatsby has throughout the story. White represents the stereotypical faà §ade that every character is hiding behind. The color green, as it is used in the novel, symbolizes different choices the character, Gatsby, can make during his life. The green element in this novel is taken from the green light at the end of the dock near Daisy's house. The color itself represents serenity, as in everything is perfect. This warns Gatsby that he should not pursue his dream for getting Daisy back, because his chance has passed and everything is as it should be. This is shown with Nick's insight, "...His dream must have seemed so close that he could hardly fail to grasp it. He did not know that it was already behind him... (Pg.189)" Another symbolization of the color green, which contradicts the first, is the meaning "go." As in a traffic light signal, most people associate green with the word and action "go." This can be interpreted as meaning Gatsby should go for his dream without hesitation. It implies that Gatsby and Daisy are meant to be together and nothing should stop Gatsby from his destined happiness and love with Daisy. It inspires hope for Gatsby that he is on the right path, heading towards the best years of his life. He believes that things will soon be as they once were, only better. ""I'm going to fix everything just the way they were before," he said nodding determinedly. "She'll see."(Pg. 117.)" The last symbolization the color green has in this novel is an urge to strive ahead in life, to do better in life and succeed. Gatsby changes his entire persona for a better,... Free Essays on The Great Gatsby-the Color Green And White Free Essays on The Great Gatsby-the Color Green And White Color symbolism is really popular in novels written during the 1920's. One such example is Scott Fitzgerald's novel The Great Gatsby. There is much color symbolism in this novel, but there are two main colors that stand out more than the others. The colors green and white influence the story greatly. Green shows many thoughts, ideas, attitudes, and choices that Gatsby has throughout the story. White represents the stereotypical faà §ade that every character is hiding behind. The color green, as it is used in the novel, symbolizes different choices the character, Gatsby, can make during his life. The green element in this novel is taken from the green light at the end of the dock near Daisy's house. The color itself represents serenity, as in everything is perfect. This warns Gatsby that he should not pursue his dream for getting Daisy back, because his chance has passed and everything is as it should be. This is shown with Nick's insight, "...His dream must have seemed so close that he could hardly fail to grasp it. He did not know that it was already behind him... (Pg.189)" Another symbolization of the color green, which contradicts the first, is the meaning "go." As in a traffic light signal, most people associate green with the word and action "go." This can be interpreted as meaning Gatsby should go for his dream without hesitation. It implies that Gatsby and Daisy are meant to be together and nothing should stop Gatsby from his destined happiness and love with Daisy. It inspires hope for Gatsby that he is on the right path, heading towards the best years of his life. He believes that things will soon be as they once were, only better. ""I'm going to fix everything just the way they were before," he said nodding determinedly. "She'll see."(Pg. 117.)" The last symbolization the color green has in this novel is an urge to strive ahead in life, to do better in life and succeed. Gatsby changes his entire persona for a better,...

Ask an Expert How to Boost your Author SEO Reedsy

Ask an Expert How to Boost your Author SEO Reedsy How to Boost your Author SEO: An Interview with Murray Izenwasser As an author in the beginning stages of a marketing strategy, where do you start when it comes to author Search Engine Optimization (SEO)? It can be very daunting having to compete with large publishing houses as well as already successful and well-known authors. To help tackle this really important topic, we had SEO expert Murray Izenwasser give his insights on how exactly author SEO works.Click play below to watch the video chat or read the transcript below! Hi Murray, I really appreciate you talking with me today. Why don’t you start out by giving us a bit of background on yourself and Biztegra?Thank you! I’ve been doing the online stuff since the 90s so a long time, but Biztegra has been around for about 6 or 7 years now. When we started Biztegra we wanted to bring the digital agency and the way we approach it to a smaller organization. We do two things: marketing on one side and technology on the other. With marketing, we do the optimizations for searches on social and mobile applications and for technology we have developers in Argentina who build out the web, social, and mobile applications we need to support those marketing programs.Last year, we launched a product called Publishr, which is a platform where our publishing clients will be able to move their websites over and onto. In the publishing industry, we’ve found that there’s a lot of opportunities for websites to improve. Historically, people in p ublishing were â€Å"bound† to traditional printing and now the people who are left are the onesThat's great and I agree with you that it really just does come down to time and not annoying your audience. This has been very helpful for our authors who are either trying to rank higher on Google or building their author website or trying to gain traffic on their blogs. Thank you so much, Murray!Follow Murray Izenwasser and Reedsy on Twitter: @MurrayIz and @ReedsyHQHave you experimented with SEO and Content Marketing? Do you have a marketing strategy for your next book launch? Let us know your thoughts, or ask Murray any question you want, in the comments below!

Reseach Paper on Nursing Negligence Research Example | Topics and Well Written Essays - 750 words

Reseach on Nursing Negligence - Research Paper Example New Jersey has the provisions for different nursing attorneys who are responsible of evaluating the negligence on the part of the nurses, and accordingly take the measures against such negligence. The trial lawyers are experienced in determining the rights of those individuals who suffer owing to the negligence on the part of nursing and thus take the necessary measures (Messa & Associates, 2010). These are reflected through the NJSA Act 45, Section 1-18 and Section 1-25 that clearly explain the roles of the attorneys as well as the penalties against violated acts respectively (New Jersey Uniform Enforcement Act NJSA 45:1.1 et seq., n.d.). The nursing standards represent the benchmark of the duties and responsibilities of the nurses as are desired by particular nursing homes and clinical organizations. These reflect on the understanding, ability, evaluation as well as attitude that are required in competent and successful nursing practice. It is necessary for the nurses to follow the standards that they are expected to since these standards outline the professional expectations from them, as are needed for the satisfaction of the patients (Nursing Standards, 2010). Hence all nurses are required to follow these standards and adhere to the legal system since it is their duty to perform their acts well and avoid cases of lawsuits against negligence. Case Study Discussion: Cases of Failure to Documentation: Case 1: Patient in US admitted with brain infection but positive Homans’ signs being discovered and not documented by the nurse. The patient died without treatment (Special Report: How to Properly Document to Reduce Your Liability Risk, n.d.). Case 2: 23 year old woman admitted with flu but detected with pneumonia. Proper documentation of medication doses, and heart rates were absent. The patient eventually died (Case Study: Medication Administration Error and Failure to Monitor, 2008). Case 3: Oncology patient in New Jersey suffering from uneasiness but nurse ignored documentation and sustained treatment enhancing the suffering (Extravasation Follows Chemotherapy Administration, Potential Complication or Nursing Negligence, 2000). Thus in all the three cases the loss has been caused owing to the documentation failure by the nurses. The damages were filled through penalties depending on the nature of the injury or loss as might have been decided by the legal systems (Factors Affecting Damaging Awards, 2012). Law Regarding the Cases: The US Law: In the first case, the victims were awarded a sum of $500,000 for the damages (Special Report: How to Properly Document to Reduce Your Liability Risk, n.d.). In the second case, the family of the dead sought $3,000,000 for the loss (Case Study: Medication Administration Error and Failure to Monitor, 2008). New Jersey Law: According to New Jersey Uniform Enforcement Act 45, Section 1-18 allows the attorneys to perform all necessary examinations of records and documents in case any violence is reported on the part of the nursing. Section 1-25 declares the amounts of penalties that can be applied, the amounts being a maximum of $10,000 for a single violation, and $20,000 for more than one such act (New Jersey Uniform Enforcement Act NJSA 45:1.1 et seq., n.d.). ANA Code and Provision Violence: Nine provisions of the ANA Code include:

Dqweek 7 Essay Example | Topics and Well Written Essays - 1000 words

Dqweek 7 - Essay Example to do with how the powers and privileges of society, as well as within the companies themselves, are affected by large organizations . These three, Clegg, Hinings and Greenwood feel that this sociological perspective is required in order that companies can find for themselves the most suitable ways to solve their problems, ways that are both efficient an defective. . Clegg in 2002 ( p 430) drew a parallel with the planning of the Holocaust in World War II. He describes an organization then which worked at optimum efficiency, and achieved its aims effectively, but as far as moral values and ethics were concerned was totally abhorrent. He also stresses that researchers seeking both funding and access to organisations, must focus their research on real problems faced by the businesses concerned. ( page 436) Grey (2010, p 686) and Clegg (2002, 434) point out how between Europe and America there are differences in the way universities operate with Europeans generally being more open to alternative points of view. Grey talks about the ways in which systems of ranking make the positivist/functionalist viewpoint dominant in North American academic circles. He concludes that this ranking system enables the American universities and the academic journals from that part of the world to prevail when it comes to proving the knowledge creation agenda which therefore tends to fit in with their preference for the positivist/functionalist trend. Knowledge creation cannot be allowed to remain as the select domain of an elite group of American scholars and those academic journals which are overly concerned with their own rankings. There are other ways to create knowledge as our DBA programme reveals when it shows how Critical Action Learning when used by scholars who are also practitioners will also generate knowledge. Whether or not it then goes on to publication in a high ranking American journal, it can still be used within our own organisations to

Reaction to Triarchic Theory of Love According to Sternberg Essay Example for Free

Reaction to Triarchic Theory of Love According to Sternberg Essay Wherein he shows us the different components of love, namely: intimacy, passion and decision/ commitment. This theory shows that love can be understood in terms of the three components, and they can be viewed as forming the triangle. Intimacy acts as the top vertex of the triangle, passion acts as the left point of the triangle and decision/commitment acts as the right point of the triangle. According to Sternberg, intimacy is refers to the feeling of closeness, connectedness, and bondedness in loving relationships. It can also be the feeling experienced happiness with the loved one, high regard for the loved one, being able to count on the loved one in times of need, mutual understanding with the loved one, sharing of ones self and ones possessions with the loved one, receipt of emotional support from the loved one, giving of emotional support to the loved one, intimate communication with the loved one, and valuing the loved one in ones life. The next component, passion refers to the drive that leads to romance, physical attraction and lust in relationships. This component allows people in a relationship to experience passion and arousal. As for relationships that are fueled by passion, meaning the â€Å"arousal† drew the in to the relationship, it is the intimacy component that sustains the closeness in the relationship. And the last component, decision/ commitment can be defined in terms of the length of the relationship, in short term it can be defined as the decision we make to love someone, whereas in long term it can be defined as the commitment to maintain that love. If likened to temperature, intimacy can viewed as the â€Å"warm† one, passion as the â€Å"hot† one and decision/commitment as the â€Å"cold† one. In sum, all these three components are important in a loving and strong relationship, without the other, the relationship may not last as long. REACTION: Love. A four-letter word which means what? A great man once said, â€Å"Love is composed of a single soul inhabiting two bodies. † Who is this man? Aristotle. David Byrne said, â€Å"Sometimes its a form of love just to talk to somebody that you have nothing in common with and still be fascinated by their presence. Mark Twain said, â€Å"Love is the irresistible desire to be irresistibly desired. Do you understand it? Is it the same for you? Do you now know exactly what love is? I don’t. But I’ll try to sort things out through my experience and maybe, I can show you and tell you what love is. Love has been called many things, defined a thousan d times, analyzed for ages. But no one can put into words what love is. Maybe because no words can explain or define what love is? No matter how cliche, mushy and hopelessly romantic that sounds, it’s true. Love is not easy to explain. Try it yourself and see how far you got, I’ll bet your still on â€Å"It’s what you feel. † From my experience, love brings you hope, pain, joy, memories worthy of treasuring forever and love. Love is shared between two people who have feelings towards each other, it may be a friend, or a special someone. And loving is never easy. From my experience, it did bring joy and pain. I’m not trying to scare you. Even if love brings pain, the joy that comes with it is wondrous. A joy that is immeasurable. A joy that has the power to make the pain and the burdens you have go away. It gives you butterflies in your stomach; it makes your heart do somersaults, it makes you nervous, it makes you cry, it makes you laugh, it makes you see the beauty in everything. Love is truly beautiful. And I think, without love, the world we know today would have ceased to exist a long time ago. Even amidst all these chaos, deep within we can find love. So, from what I see, love is everywhere, found in all things, beautiful and confusing. References: Sternberg, Robert J. A triangular theory of love. Psychological review 93.2 (1986): 119. Sternberg, Robert J. Liking versus loving: A comparative evaluation of theories. Psychological Bulletin 102.3 (1987): 331. Beall, Anne E., and Robert J. Sternberg. The social construction of love. Journal of Social and Personal Relationships 12.3 (1995): 417-438. Sternberg, Robert J., and Karin Weis. The new psychology of love. Yale University Press, 2006. Sternberg, Robert J., and Todd I. Lubart. The concept of creativity: Prospects and paradigms. Handbook of creativity 1 (1999): 3-15. Fehr, Beverley. A prototype approach to studying love. The new psychology of love (2006): 225-246. Bisson, Melissa A., and Timothy R. Levine. Negotiating a friends with benefits relationship. Archives of sexual behavior 38.1 (2009): 66-73.

Effects of Absent Fathers on Adolescents Essay -- Social Issues, Divor

The role of the father, a male figure in a child’s life is a very crucial role that has been diminishing over the years. An absent father can be defined in two ways; the father is physically not present, or the father is physically present, but emotionally present. To an adolescent, a father is an idolized figure, someone they look up to (Feud, 1921), thus when such a figure is an absent one, it can and will negatively affect a child’s development. Many of the problems we face in society today, such as crime and delinquency, poor academic achievement, divorce, drug use, early pregnancy and sexual activity can be attributed to fathers being absent during adolescent development (Popenoe, 1996; Whitehead, 1993). The percentage of adolescents growing up fatherless has risen from 17% to 36% in just three decades between 1960 and 1990 (Popenoe, 1996). Dr. Popenoe estimates this number will increase to approximately 50% by the turn of the century (Popenoe, 1996). The US Census Bureau reported out of population of 24 million children, 1 out 3 live in a home without a father (US Census Bureau, 2009). The role of a father is more than just another parent at home (Popenoe, 1996). Having a father, the male biological parent in a child’s life is important because it brings a different type of parenting that cannot be replicated by anyone else (Stanton, 2010). Fathers who are present and active in a child’s life provide great benefits to a developing child (Popenoe, 1996). Having a father brings a different kind of love. The love of the father is more expectant and instrumental, different from the love of a mother (Stanton, as cited in Pruett, 1987). The effect of an absent father can be quite devastating to the developing ad... ...istics, 1999). McBride, Brent A., Sara K., Sullivan, and Ho-Ho (2005) reported about the achievement levels in a adolescent who grows up with a father, â€Å"A study of 1330 children from the PSID showed that fathers who are involved on a personal level with their child schooling increases the likelihood of their child's achievement. When fathers assume a positive role in their child's education, students feel a positive impact.† (p. 201-216). Children who do not grow up in a two parent homes, are more likely to fail and repeat a grade in school. It is also important to note that children who grow up in single parent families are less likely to have parents involved with the school, 62% of children with two parent homes have parents that are involved in school, while children from single parent homes have half of them involved in school (Nord, Winquist, West, 2001).

American Dream in Great Gatsby

The American Dream was an important theme in the book, The Great Gatsby. Every single character was somewhat involved or motivated by the American Dream vision. In the Great Gatsby, American Dream symbolized the â€Å"freedom and opportunity to better yourself and your situation. Characters had different ideas of going through the American Dream. Gatsby loved money, reinvention, and the American Dream.He planned to reinvent himself for a woman that was put on such a igh pedestal, that when brought down, his world had become something of an illusion. Daisy became a sort of goal, a symbol for wealth, that he basically makes her lose her humanity in his eyes. A sort of paradigm in which she was an object, when he won her it meant he was what he always wanted to be. By the end, the real shocker that brought him back to earth, that made him realize Daisy was an actual human, was seeing Patricia, Daisy's daughter. Another character that symbolized the American Dream was Myrtle.Her only go al was to better her situation, such as being very materialistic and greedy. She decided to have an affair with one of the most unavailable and wealthiest men in the city. She was in the â€Å"relationship† not because of love or lust, but because of money. Someone that symbolized the American Dream in a positive way was Nick. He was from a family of old money yet he was willing to give up his family money and work hard. Nick wanted to build up his old name. Money was never very important to him as it was for the others.He actually understands how the American Dream corrupts the minds of all trying to achieve it. Nick was disillusioned with the American Dream by seeing how it immorally unethical it was. Yellow (such as silver and gold) that means corruption wealth and dishonest and white that means fapde and pure are colors that represent an egg which is a major symbol in the Great Gatsby. A theme of Self-Discovery and Intolerance was directly directed to Nick. He knew he wan ted to find himself and create his name not live off of what his family has.The theme of the green light represented Gatsbys hope, renewal and rebirth of this new relationship with Daisy. Gatsbys motivation to move forward and better his situation Just to be with Daisy starts with that green light. It basically Just means plain wealth to him. Red was a symbol connected to Nick because he is the only one that does not think corruptly. Red symbolizes death in which Nick has seen people's true self die out because of the American Dream.

God’s rule over human happenings Essay

God controls events of human history to accomplish of his purposes. God’s rule over human happenings is demonstrated many times in the Bible. One of the clearest examples is recorded in the first four chapters of the book of Daniel. Daniel and three of his friends were taken captive by Nebuchadnezzar, king of Babylon. In Babylon they are trained to be special servants of the king. When Nebuchadnezzar had a dream and apparently forgot it, he demanded that his wise men tell him what he dreamed and give its interpretation, on penalty of death if they didn’t. When Daniel heard about this situation, he and his friends prayed to God to learn about the dream and its interpretation. When God revealed the dream and its meaning to Daniel, Daniel thanked God by saying, â€Å"Blessed be the name of God forever and ever, for wisdom and might are His. . . . He removes kings and raises up kings; He gives wisdom to the wise and knowledge to those who have understanding. . . . I thank You and praise You, O God of my fathers; You have given me wisdom and might, and have now made known . . . the king’s demand† (Daniel 2:20-23, NKJV). The dream was about a man with a head of gold, his chest and arms of silver, his thighs of bronze, his legs of iron, and his feet partly of iron and partly of clay. Daniel told the king that God had revealed to him the dream and its interpretation. He declared that different parts of the man represented various kingdoms. The head of gold represented Nebuchadnezzar. His was the greatest kingdom. After him would come lesser kingdoms, represented by the inferior medals, until the coming of the greatest – an everlasting kingdom – represented by a stone, uncut by human hands. The stone would strike the image and broke it in pieces. It would then became a great mountain and fill the whole earth. Nebuchadnezzar was grateful to Daniel for telling him his dream and its interpretation. He declared, â€Å"Truly your God is the God of gods, the Lord of kings, and a revealer of secrets, since you could reveal this secret† (Daniel 2:47). The king then promoted Daniel to be ruler over the whole province of Babylon, and chief administrator over all the wise men of Babylon. Moreover, Daniel’s three friends were placed in positions of power in the province of Babylon. Nebuchadnezzar was a most powerful king. He was also very conceited. He built an image of gold, ninety feet tall. Why he built it is not declared in scripture. However, it may be because the dream, wherein he was represented as possessing a kingdom portrayed with a head of gold, motivated him to exalt himself in that way. He called for everyone to fall down before the image and worship it. But Daniel’s three friends refused. Nebuchadnezzar threatened them, saying that they would be put into a furnace of fire if they didn’t prostrate themselves before it. They still refused, saying that God would deliver them, but even if he didn’t, they would not worship the image. Nebuchadnezzar, full of fury, had them put into the fiery furnace. Afterward, however, when he looked into the furnace, he was greatly surprised. There was a fourth person, one like a son of the gods, walking among them and none of them were burned. When Nebuchadnezzar called for them to come out of the furnace, he discovered that they were not singed, nor did they have even the smell of fire on them. Therefore he said, â€Å"Blessed be the God of Shadrach, Meshach, and Abed-Nego, who sent His Angel and delivered His servants who trusted in Him . . . that they should not serve nor worship any god except their own God! Therefore I make a decree that any people, nation, or language which speaks anything amiss against the God of Shadrach, Meshach, and Abed-Nego shall be cut in pieces, and their houses shall be made an ash heap; because there is no other God who can deliver like this.† (Daniel 3:28-29) He then promoted them in the province of Babylon. Nebuchadnezzar thus came not only to recognize, but also to appreciate the Most High God. Nevertheless, Nebuchadnezzar was still filled with great pride. In his own words, Nebuchadnezzar told how he came to be humbled by God. He had another dream which none but Daniel could interpret. The dream was about a great, strong, and high tree with lovely leaves and abundant fruit. In it the birds lodged, under it animals found shade, and from it all flesh was fed. But a voice from heaven commanded the tree to be cut down. Even so, the stump and roots were to be left, bound with iron and bronze in the grass of the field. Before being told the meaning of the dream, Nebuchadnezzar recognized that â€Å"This decision is . . . in order that the living may know  that the Most High rules in the kingdom of men, gives it to whomever He will, and sets over it the lowest of men† (Daniel 4:17). When told the dream, Daniel was disturbed because he knew it was against the King. The tree represented the king. Although the king was great, he would be cut down but not destroyed. His heart would become like that of an animal and he would eat grass for seven â€Å"times† (probably seven years). However, Nebuchadnezzar was assured that the kingdom would be his after he came to realize that Heaven rules. Daniel then advised the king, â€Å"break off your sins by being righteous, and your iniquities by showing mercy to the poor. Perhaps there may be a lengthening of your prosperity† (Daniel 4:20). The dream began to be fulfilled a year later while Nebuchadnezzar was walking in his palace. He said, â€Å"Is not this great Babylon, that I have built for a royal dwelling by my mighty power and for the honor of my majesty?† (Daniel 4:30). It was then that a voice from heaven said, â€Å"King Nebuchadnezzar, to you it is spoken: the kingdom has departed from you! And they shall drive you from men, and your dwelling shall be with the beasts of the field. They shall make you eat grass like oxen; and seven times shall pass over you, until you know that the Most High rules in the kingdom of men, and gives it to whomever He chooses† (Daniel 4:31-32). And so it was. Nebuchadnezzar ate grass like an ox, his body was wet with the dew of heaven, his hair grew like eagles’ feathers, and his nails like bird’s claws. At the end of the time, Nebuchadnezzar’s understanding returned to him, as did his kingdom, honor, splendor, counselors and nobles. He then blessed the Most High, saying, â€Å"His dominion is an everlasting dominion, . . . He does according to His will in the army of heaven and among the inhabitants of the earth. No one can restrain His hand or say to Him, ‘What have You done?’† (Daniel 4:34-35). He then praised and honored the King of Heaven, saying that his works are true and his ways just. Moreover, he said, â€Å"those who walk in pride, He is able to put down† (Daniel 4:37). God rules. He sent dreams to Nebuchadnezzar. Through Daniel, God made their interpretations known. In this way God caused Daniel to become ruler over  all Babylon and his friends to be elevated to rulership positions. God changed Nebuchadnezzar’s heart and made him to be a believer in the Most High God. He also humbled and then restored Nebuchadnezzar to his kingdom. He thereby caused His name to be heralded by the King throughout all Babylon (Daniel 4:1-3). Nebuchadnezzar came to know that God ruled. Yet he probably did not understood the extent or purposes of God’s rule. He may not have realized that in all these things God was preserving the Israelites in their captivity. When we see disturbing conditions in our world (just as the Israelites saw and were disturbed by the fall of Jerusalem and the overthrow of their nation by the Babylonians) we should realize that God â€Å"reigns over the nations, God sits on his holy throne† (Psalm 47:8; See also Jeremiah 18:7-10). He still rules in the kingdom of men. And while we may not know the extent of God’s rule, we should realize that God is working out his own purposes through contemporary human events.

Unit 1 9 Essay

Unit 1 9 Essay Unit 1 9 Essay Edexcel Level 3 Diploma in Health and Social Care QCF Unit 1 - Promote Communication in Health and Social Care Unit 9 - Promote Good Practice in Handling Information in Health and Social Care Settings Candidate Name: Fay Thursfield Assessor Name: Debbie Lehay Acceptance of this evidence is dependent on your assessor’s approval Within your role as a level 3 Care Assistant/Support worker it is important that you have a good understanding of Communication models, systems and how to work well in a team. You may be working as a supervisor or working autonomously. Unit 1 If you are completing this workbook electronically you can answer after each question and it will expand. If you are handwriting the answers just add separate pages and identify the number you are answering. Be aware that if handwriting it must be clear, neat and eligible. 1. Identify the different reasons people communicate(1.1) To express needs; to share ideas and information; to reassure; to express feelings; to build relationships; socialise; to ask questions; to share experiences People communicate in order to establish and maintain relationships with others, to give and receive information and instructions, to understand and be understood, to share opinions, knowledge, feelings, emotions, to give encouragement and show others they are valued. Communication is an essential tool a support worker can use to meet the needs of tenants. It is a basic requirement of my job role to communicate with individuals and their families, other members of staff on a daily basis. Communicating with other staff members ensures effective team working and continuity of care. It also ensures any health and safety issues are recognised and reported. All carers attend hand over at the beginning of each shift and also complete communication books after attending an individual, thereby keeping other staff informed and aware of current situations within the workplace. Individuals communicate with support workers to express their needs and preferences and to ensure they are met. As a carer I would discuss the options and choices available to the individual to allow them an informed choice regards their care. 2. Explain how communication affects relationships in the work setting(1.2) Within the supported living setting I communicate using: Communication books, Handover with Colleagues, staff message book, Staff meetings, meetings with my Line Manager Etc. Effective communication is important as it ensures that information is: clear, concise, accurate, non-judgmental, and informative. This reduces the possibility of mistakes being made, and ensuring appropriate care service delivery. It is important to work as a team with your colleagues, so that you all work to achieve the same outcomes and targets. Communication is a fundamental relationship-building skill in the workplace. If people don't communicate well they limit their ability to connect on any meaningful level and, at the extreme, can create conflict. Positive communication skills like listening, open-ended questions, calm tone of voice and "I" statements help bring people together because they are behaviour’s that lead to creating relationships. Workplace relationships also become a lot stronger when people can clearly and effectively communicate what they need and allow others to do the same. 3. Describe how to establish the communication and language needs, wishes and preferences of individuals (2.2) Health and social care settings are used by people from a diverse range of backgrounds who will want to communicate in different ways. Finding out about each individual’s language needs, wishes and preferences is an important part of your role. You can do this by: ââ€" ¶asking people whether they or their relatives have particular language or communication needs ââ€" ¶reading reports and notes about service users that provide information on speech and language issues, learning difficulties,

An Analysis of Letter from a Birmingham Jail

A letter from Birmingham Prison was written by Dr. Martin Luther King in April 1963. As the title says, he is sitting in a prison in Birmingham, Alabama. King was sentenced for isolation in public places such as lunch counters and public toilets and sentenced for involvement in peaceful protest action (Berkley, 2003). When he was sentenced to prison, Mr. Kim protested against the White Ministers who believed that this was wise and obsolete demo guided by outsider guidance as partial demonstration. read. . The rhetorical analysis of Letters from Birmingham Prison, Letters from Birmingham Prison (Martin Luther King) is a letter to the king who wrote a letter to Priest in response to his recent criticisms. At that time I was leading Birmingham. This letter was written in April 1963. At that time, isolation was basically the peak in the south. In particular, Birmingham was said by the king probably the most isolated city in America ​​(King 7). Kim continues to inform the pr iests about reality, and waiting is no longer an option. In that letter, Kim uses various rhetoric methods. Dr. Martin Luther King, who rhetorically analyzed the letter from Birmingham Prison in Letters from Birmingham Prison said eight articles of clergy explaining Birmingham's racial injustice and money issues I answered. The reason for the organization is to protest against civil rights. He introduced himself and his behavior at the beginning of the letter. He stated that his direct action protest action was aimed at opening the door to the letter from Birmingham Prison. The letter explains the controversy that occurred when the clergy criticized Luther as it entered Birmingham. Luther King Jr wrote a letter to clergy, suggesting that racial discrimination is managed by a legal administrator and is not hindered by King and his team, outsiders. This letter was published by the American educational program

Human Rationalism by Aristotle Research Paper Example | Topics and Well Written Essays - 750 words

Human Rationalism by Aristotle - Research Paper Example The soul is not kind of body, but cannot exist independently without a body. According to Aristotle, reason is inborn and exists in human beings through an induction process that begins with a sense experience. For instance, Aristotle demonstrates that experience grants medical practitioners the capability to carry out accurate medical diagnosis when compared with medical theorists of layman. Thesis statement: rationalism leads reason which is the source of knowledge while rational soul strives to attainment of happiness which is the ultimate life goal. Reason is the cornerstone of knowledge while sensations are restricted. Reason deals with ideal aspects of knowledge while senses deal with the material aspects of phenomena. Aristotle recognizes that active reasons lead to objective thoughts while passive reasons receive objects of thought. Reasons support intelligent world thus many reasons are connected to the human being soul. Aristotle asserted that knowledge exists through the i nduction process. Human knowledge is derived from three forms that include sensation, thoughts and desires. Sensation is a passive state of the soul to be changed by external objects while thoughts entail active changes of forms without contact with external objects (Dawn 6). Thoughts entail a common sense without the involvement of sensory parts of the body. In addition, all senses lead to information, knowledge must be acquired rationally through the sense information. Through the use of reason, the universal truths can clearly be discovered and facilitate the deduction of other sciences. In ethics, the fundamental moral virtues are innate in human beings and moral principles can be evident to the rational faculty (Warne 34). Aristotle provides three aspects of the soul that include nutritive soul that cannot experience pleasure or pain. The sensitive soul that occurs when fetus starts to move thus can experience pain and pleasure. The third and important aspect of soul is the rat ional soul that is present in gods and human beings only. The rational soul includes all other soul forms and has the capacity to analyze and make a reasoned decision (Aristotle 3). The rational soul assists human beings in understanding different forms of relationships thus contributing to the knowledge process. According to Aristotle Nicomachean ethics, the rational soul consists of the theoretical part and deliberative part. The theoretical part entails faculty reasons or scientific reasoning activities, while the deliberative part is associated with human decisions. The rational soul is actuality of the body since it has the capability to behave and fulfill desires. The human function follows rational principle and entire soul acts with reason. Reason originates in rational soul since animals do not exhibit moral sense. Moral actions combine both character and intellect that entail development of the desires. According to Aristotle, the three goods which human beings try to atta in include goods of the soul such as virtues, goods of the body such as physical strength and good health and also external goods that entail political power, friends and wealth (Aristotle 8). However, Aristotle concludes that happiness is the last good that human rationalism strives to attain at the end of life. In addition, happiness entails having a good spirit and not simply being amused. It is the possession of a virtue and not sensation and some contributors of happiness include attainment of one’